Discovery & choice
Explore how audiences find content and decide what to watch, hear or read next.
Media & entertainment research
Discover what earns attention and loyalty.
Research for streaming, publishing, audio and entertainment brands. Understand what audiences choose, enjoy, share and return to.
← All research sectors
RECRUIT AROUND RELEVANT EXPERIENCE
Viewers, listeners, readers and subscribers
Scope by platform, genre, recent consumption, subscription status and viewing or listening habits. Include active, returning and lapsed audiences as the brief requires.
Questions that move your research forward
From experience to evidence.
Content & formats
Test concepts, genres, formats and the elements that make a proposition appealing.
Experience & engagement
Understand navigation, recommendations, playback and the overall experience.
Subscriptions & value
Explore plan choices, bundles, cancellation reasons and perceptions of value.
Advertising & messaging
Test campaign ideas, message clarity and the audience response to ad experiences.
Loyalty & return
Learn what drives repeat use, sharing, advocacy and re-engagement with a platform.
AUDIENCE SURVEYS / CONTENT TESTING / SUBSCRIPTION RESEARCH
Start a project
Tell us what you need to learn.
Share your target audience, markets, sample requirements, interview length and timeline. We will shape the sourcing approach, method and delivery plan around your brief.